1) What cookies are
Cookies are small text files stored on your device (computer, phone, or tablet) when you visit a website. They help websites remember choices (such as your cookie preferences), support core functionality (such as page navigation), and, depending on settings, measure how the site is used.
In addition to cookies, some websites use similar technologies such as pixel tags or server-side event logging. In this policy, the term “cookies” covers both cookie-based identifiers and equivalent technologies used for the same purposes, unless we explain otherwise.
2) Session cookies vs. persistent cookies
Cookies can be classified by how long they remain on your device:
- Session cookies exist only for the duration of your browser session and are deleted when you close your browser.
- Persistent cookies remain for a set period (for example, 90 days or 12 months) or until you delete them.
3) First-party cookies vs. third-party cookies
Cookies can also be classified by who sets them:
- First-party cookies are set by the website you are visiting (in this case, pehlvarix).
- Third-party cookies are set by other organisations whose tools may be used on the site (for example, analytics or advertising providers). Third-party cookies typically apply only if you opt in to the relevant category.
4) Cookie categories used on this site
We use three categories of cookies. The names and behaviours of third-party cookies can change over time, but the categories and purposes described below remain the same.
Essential cookies
These cookies are required for the site to function and cannot be disabled via our cookie controls. They support basic features such as storing your cookie preferences and maintaining session continuity. Because they are strictly necessary, they do not require consent.
Examples include a session cookie used to ensure consistent browsing behaviour and the cookie that stores your consent choice so we do not ask you repeatedly.
Analytics cookies (consent required)
Analytics cookies help us understand how visitors use the site (for example, which pages are read and how long visitors spend on them). We use this to improve course information, fix confusing navigation, and prioritise content updates. Analytics cookies are activated only after you choose to accept them.
If enabled, we may use Google Analytics 4 (GA4) configured with IP anonymisation where available. We aim to keep analytics focused on aggregate trends rather than identifying individuals.
Marketing cookies (consent required)
Marketing cookies are used to measure advertising effectiveness and to show relevant messages on third-party platforms. They can help with conversion attribution (for example, understanding whether an ad led to a registration enquiry) and remarketing (showing follow-up course information to people who visited certain pages).
If enabled, marketing cookies may be set by providers such as Google Ads and Meta. These cookies are activated only after you choose to accept them.
5) Cookie table
The table below lists cookies that may be used on this site. Some third-party cookies are created only if the relevant tool is enabled and you have provided consent. Where a cookie name includes a variable suffix, it is shown in a generic format.
| Name | Purpose | Category | Type | Retention |
|---|---|---|---|---|
| _site_session | Site session continuity | Essential | First-party | Session |
| cookie_consent | Stores your consent choice | Essential | First-party | 12 months |
| _ga | GA4 user identifier | Analytics | Third-party | 2 years |
| _ga_XXXXXXXXXX | GA4 session state (10-char GA4 ID) | Analytics | Third-party | 2 years |
| _gcl_au | Google Ads conversion linker | Marketing | Third-party | 90 days |
| _fbp | Meta Pixel browser identifier | Marketing | Third-party | 90 days |
| _fbc | Meta Pixel click identifier | Marketing | Third-party | 90 days |
6) How to manage your cookie preferences
You can choose whether to allow non-essential cookies (analytics and marketing). Essential cookies remain enabled because the site needs them to operate.
- Cookie banner and preferences panel: use the cookie banner when it appears, or use “Manage cookie preferences” in the footer to change your choice at any time.
- Browser settings: most browsers allow you to delete cookies and block cookies in general. If you block all cookies, some site features may not work correctly.
- Provider controls: you can also use third-party opt-out tools listed below.
Third-party opt-out resources
7) Service providers that may set cookies
Depending on your consent choices and which tools are enabled, the following providers may process cookie-based identifiers or similar signals:
- Google LLC (Analytics and Ads tools)
- Meta Platforms, Inc. (Marketing measurement and remarketing tools)
- Cloudflare, Inc. (security and performance services; may process IP-based security signals)
We do not permit these providers to use site data for their own independent commercial purposes. They act as service partners for measurement, security, and website operations, subject to their own terms and privacy documentation.
8) Updates to this Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in technology, legal requirements, or how the site operates. When the change is material, we will provide a notice on the website. The “Last Updated” date at the top of this page indicates the current version.
9) Contact
If you have questions about cookies or privacy on this website, contact:
- Legal entity: Pehlvarix Education s.r.o.
- Address: U Nikolajky 3325/34, SmĂchov, 150 00 Praha, Czechia
- Email: [email protected]
- Phone: +420 257 312 684